Over the years I've come across dozens and dozens of articles and emails and forum posts about how great the ePub ebook format is and how much better it is than other formats, especially Amazon's proprietary Kindle format.
People think that Amazon should switch to using ePub format because it is more "open" and everyone else is using it so why aren't they.
I, for one, don't understand the obsession with placing the ePub format up on a pedestal. It's been cut up and DRM'd in so many different ways it has become more of a Frankenstein format than anything else out there.
Just because an ebook is in ePub format doesn't make it any more "open" than a Kindlebook. At least with Kindle ebooks you know what you are getting. With ePub ebooks there are so many different DRM restrictions it doesn't even make sense to group all ePub ebooks into the same category.
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http://blog.the-ebook-reader.com/2013/03/07/what-is-with-the-obsession-with-epub-format/
